Absolutely Incredible Kid Day® is a national holiday celebrated every third Thursday in March (March 16, 2023).

Every year, millions of people write/tell a young person in their life why they matter and what makes them amazing. We founded this holiday in 1997 to encourage and inspire young people nationwide.

Your words are powerful. Encourage a young person. Make an impact.

Interested in being a national partner or sponsor? Our campaign has reached 30 million people over the past four years. Email erin.risner@campfire.org.




Participating in #KidDay #AIKD is a simple, meaningful way to let young people know how much they are appreciated. Words are powerful. Young lives are changed by this day and the simple act of your encouragement, love, and kindness.
Here are some resources to help you write a kid in your life:
If you’re interested in being a national partner or holding an event in your workplace, please contact us.



Thank you so much to our #KidDay Digital Media Partners for 2021!




Camp Fire National Headquarters is proud to have a Platinum Seal on Guidestar (EIN 13-1623921) for maximizing donor gifts to make a real impact in the lives of today’s youth.



Our Promise

Young people want to shape the world.

Camp Fire provides the opportunity to find their spark, lift their voice, and discover who they are.

In Camp Fire, it begins now.

Light the fire within